DescriptionPosition Overview: Join Cytel’s Marketing Operations team as an Associate Digital Marketing Manager, where you will play a key role in executing digital marketing campaigns across multiple channels. This position offers an excellent opportunity for an early-career marketer to build hands-on experience in digital execution, marketing platforms, and campaign optimization within a fast-paced, collaborative environment.
This role focuses on execution and operational excellence, working closely with Strategy, Content, Brand, and external partners to bring campaigns to life and continuously improve performance.
ResponsibilitiesKey Responsibilities:
- Execute digital marketing campaigns across email, social media, websites, and virtual events based on approved briefs and timelines.
- Build and deploy email campaigns, event communications, and landing pages using marketing automation and CMS tools (HubSpot preferred).
- Support the execution of webinars and virtual events, including registration setup, promotional emails, and post-event follow-up.
- Coordinate with internal teams and external agencies to ensure accurate and timely campaign delivery.
- Monitor campaign performance and track key metrics to support reporting and optimization efforts.
- Assist with basic testing and optimization activities to improve engagement and conversion over time.
- Ensure campaign data, contact lists, and tracking are accurate and aligned with established standards.
QualificationsQualifications:
- Bachelor’s degree in Marketing, Communications, Business or a related field.
- 1-2 years of experience in digital marketing, marketing operations, or a similar role (internships included).
- Familiarity with digital marketing channels such as email, social media platforms, website platforms or online events.
- Comfortable working with marketing platforms and digital tools; experience with HubSpot is a plus.
- Strong organizational skills with the ability to manage multiple tasks and deadlines.
- Detail-oriented with strong communication and collaboration skills.