E-commerce Marketplace Specialist - FOREO

Role Overview

We are looking for a detail-oriented and operationally sharp E-commerce Marketplace Specialist to own campaign planning and execution across FOREO SEA's marketplace channels. This role is the operational backbone of the team — orchestrating campaign calendars, aligning cross-platform execution, and coordinating with platform partners, Platform Leads, internal and external teams to keep everything running on time and on brief. The role also owns KOL and affiliate partner coordination.

Key Responsibilities

Campaign Coordination

Plan the monthly campaign calendar; coordinate sign-ups, promotional submissions, and voucher applications across Shopee, Lazada, and TikTok Shop (SG, MY, PH)

Facilitate timely implementation of campaign activations, product launches, and mega sale events

Liaise with internal teams, Platform Leads, platform partners (Shopee, Lazada, TikTok Shop) and external agencies to ensure campaign readiness and on-time execution

Store Operations & Promo Calendar

Execute on-site updates and ensure digital shelf visibility — banners, category pages, product listings, pricing, and promotional pages accurate and updated per schedule

Track and report promotional execution status across all platforms and markets; perform regular store checks to ensure content consistency and accuracy

Flag stock and fulfilment risks ahead of campaign activations and coordinate to resolve

Act as operational backup for Platform Leads during peak periods or absences

Promotion Mechanics & Execution

Create and configure promotional mechanics — vouchers, flash deals, bundle, add-on deals, and discount structures

Build and standardise bundle SKU configurations and GWP rules across all platforms and markets

Develop scalable SOP playbooks so campaign execution is repeatable and error rates drop across markets

Document and cascade promo mechanics to Platform Leads

KOL / Affiliate BD & Outreach (30%)

Build and manage a structured KOL and affiliate partner pipeline across SG, MY, PH & VN

Own end-to-end outreach: source, engage, negotiate, onboard, and maintain relationships with creators and affiliate partners

Develop and brief partners on campaign mechanics, product messaging, and content requirements.

Manage partnership agreements, usage rights, and payment terms within approved frameworks; ensure platform disclosure compliance

Requirements

3–5 years in e-commerce operations, marketplace coordination, or digital marketing — regional or multi-market exposure preferred

Hands-on experience with Shopee Seller Center and Lazada Seller Center (required)

Experience coordinating campaigns across multiple platforms simultaneously

Excellent attention to detail and a structured approach to execution

Exposure to KOL, influencer, or affiliate coordination — comfortable owning outreach and relationships

Strong stakeholder management and communication skills — works across Platform Leads, Content, and external partners

Proactive and solutions-driven; comfortable operating in a fast-moving flat team

Strong Plus

Experience with TikTok Shop back-end

Experience in FMCG, beauty, or consumer goods