Digital Marketing Assistant for a Building and Renovation Business in Australia (Home Based Part Time)

• Manage the business's Facebook and Instagram accounts and keep a consistent presence. 

• Create, schedule and publish engaging, professional content. 

• Develop campaigns that generate genuine enquiries and leads. 

• Monitor engagement, respond to enquiries and help convert interest into customers.

• Design promotional material, ads and social graphics in Canva or similar. 

• Produce before-and-after renovation showcases. 

• Edit short videos and reels. 

• Help with brochures, presentations and other marketing materials that reflect the brand.

• Develop and run lead-generation strategies focused on qualified enquiries, not just engagement. 

• Plan and manage Facebook and Instagram advertising. 

• Maintain the Google Business Profile and improve online visibility. 

• Support email marketing and customer follow-up campaigns.

• Learn and help apply the TPB 10-step sales process and related systems. 

• Manage leads, customer follow-ups, sales administration and pipeline tracking in the CRM. 

• Work with the owners to put TPB training and strategies into practice consistently.

• Send a clear weekly report covering work completed, hours spent, leads generated and results achieved. 

• Work towards agreed KPIs and measurable outcomes. 

• Proactively suggest improvements and new opportunities.