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Marketing Assistant (Flexible Hours)

Linkers Outsourcing Solutions
2 days ago
Full-time
Remote
$900 - $900 USD yearly

Introduction

Monthly Pay : 600USD - 900USD

This is a dynamic, hands-on role that spans social media, content creation support, email marketing, PR
coordination, ecommerce, and general business administration. The right person will be highly organised,
creatively capable, digitally fluent, and genuinely passionate about the beauty and wellness industry.
You’ll be the person who keeps the machine running, ensuring content goes out on time, the community is engaged, campaigns are executed, and be the founder’s right-hand person. You’ll need to be a self-starter who doesn’t wait to be told what’s trending - you’ll already know.

Duties & Responsibilities

KEY RESPONSIBILITIES

 

Social Media Management

• Schedule and publish content across Instagram, TikTok, Facebook, and Pinterest using Planoly

• Source, resize, and format assets to platform specifications

• Monitor and respond to comments, DMs, and brand tags in a timely and on-brand manner

• Engage daily with relevant accounts, hashtags, and communities in the beauty and wellness space

• Track and report on follower growth, reach, and engagement metrics weekly

• Repurpose long-form content (blogs, podcasts, YouTube) into social posts and Reels hooks

• Manage Instagram Stories including polls, question stickers, link stickers, and countdowns

• Stay actively across trending audio, content formats, and hashtags relevant to beauty, wellness, and

lifestyle and bring those insights to the team proactively

 

Content Creation Support

• Format and upload blog posts to the website with correct SEO fields and imagery

• Write first-draft captions from briefs or talking points provided by the Founder

• Create on-brand Canva graphics for posts, carousels, Stories, and email headers using the company’s brand kit

• Perform basic short-form video editing, trimming, captions, and music - for Reels and TikToks

• Transcribe podcast and YouTube recordings for use in blog content and social repurposing

• Maintain a shared content calendar and digital asset library

 

Email Marketing

• Build and send email campaigns in Klaviyo from approved briefs

• Format and QA all email templates - checking links, imagery, and mobile preview before send

• Segment lists and tag profiles in Klaviyo as directed

• Monitor open rates, click rates, and unsubscribes - provide a weekly summary report

• Upload and manage subscriber lists

 

PR & Influencer Coordination

• Send approved pitch emails to media contacts and follow up on behalf of the Founder

• Maintain a PR outreach tracker with contact details, dates, status, and outcomes

• Research and shortlist relevant micro-influencers and UGC creators for brand partnerships

• Send approved influencer outreach messages and manage initial responses

• Coordinate product gifting including packaging, address collection, dispatching, and follow-up

 

Ecommerce & Shopify Support

• Monitor product reviews across Shopify and flag items requiring a response

• Assist with basic Shopify page updates, product imagery, and promotional content as directed

 

Reporting & Administration

• Monitor competitor social accounts and flag noteworthy activity, trends, or campaigns

• Maintain and organise the shared Google Drive assets, briefs, calendars, reports, and templates

• Handle general inbox triage - flagging urgent items and drafting responses for approval

• Provide ad hoc administrative support to the Founder as required, including scheduling,

correspondence, and research tasks

 

YouTube Support

• Upload YouTube videos with optimised descriptions, chapter markers, and tags

• Create audiogram clips and quote graphics to promote new episodes across social channels

• Monitor YouTube comments and engage on behalf of the company

Essentials

• Experience in social media for a brand or business, ideally in beauty, wellness, fashion, or lifestyle

• Strong working knowledge of Instagram, TikTok, Facebook, and Pinterest — including trends, formats, and algorithm behaviour

• Proficiency in Canva for creating on-brand graphics and visual content

• Experience with an email marketing platform (Klaviyo experience highly regarded)

• Confident basic video editor - capable of trimming, captioning, and formatting short-form video

• Highly organised with strong attention to detail and the ability to manage multiple tasks simultaneously

• Excellent written communication skills with an ability to adapt tone to match a brand voice

• Self-directed and proactive - you don’t wait to be told what’s trending; you already know

 

Highly Regarded

• Experience with Shopify or another ecommerce platform

• Familiarity with scheduling tools such as Planoly

• Experience with influencer or PR coordination

• Knowledge of the Australian beauty, skincare, or wellness market

• Basic photography or short-form video creation skills

• Understanding of SEO basics for blog content

Interested?