Ignite Visibility is a leading digital marketing agency that empowers businesses to excel online. We are committed to helping our clients achieve their digital marketing goals through innovative strategies, cutting-edge technology, and exceptional service. Our team is dedicated to delivering outstanding results and continually raising the bar in the digital marketing industry.
Must reside within commuting distance to the financial district, downtown NYC as role is hybrid.
Position Overview: As Vice President, PMO & Operations, you will architect and lead the operational backbone that powers the next stage of our growth. This is your opportunity to shape agency-wide processes, drive delivery excellence, and ensure that every client engagement meets the highest standards of quality, efficiency, and results.
The Vice President, PMO & Operations will report directly to the Chief Operating Officer and lead agency-wide project management, operational efficiency, and strategic program delivery. This executive-level role combines strategic vision with hands-on operational oversight to align resources, processes, and priorities for exceptional client and agency outcomes. The VP will oversee both the Project Management Office (PMO) and core operational functions, with a Sr. Director of PMO/Operations reporting into this role to drive large-scale, cross-functional initiatives.
Key Responsibilities
Drive Strategic & Operational Leadership
- Partner with executive leadership to shape and execute operational strategy in alignment with agency goals and client needs.
- Drive cross-functional integration between operations, marketing, creative, sales, delivery and account service teams.
- Champion a high-performance, collaborative, and innovative culture that reflects our agency values.
Elevate Client-Centric Program & Project Management
- Lead the PMO function to ensure all projects are delivered on time, within scope, and within budget.
- Ensure operational processes directly support exceptional client experiences, campaign success, and measurable results.
- Collaborate with client service teams to align delivery operations with client expectations and retention goals.
- Lead the execution of transformational initiatives such as Project Sunlight, ensuring they deliver measurable impact on margin, scalability, and client retention.
Lead Operational Excellence & Technology Transformation
- Identify and implement process improvements that increase efficiency, reduce costs, and improve quality.
- Oversee the selection, implementation, and optimization of project management and operational technology tools.
- Leverage data analytics to improve decision-making, resource allocation, and delivery efficiency.
- Develop and monitor KPIs to measure operational performance and drive measurable improvements in timelines, costs, and client satisfaction.
Champion Change & Scalability
- Lead change management initiatives to ensure smooth adoption of new processes, tools, and structures.
- Build operational scalability to support agency growth and evolving client demands.
- Oversee vendor management and operational budgets for assigned functions.
Inspire, Develop, and Lead Teams
- Build, mentor, and lead high-performing teams across project management and operational functions.
- Provide coaching, development, and succession planning to strengthen internal talent pipelines.
- Foster a culture of accountability, communication, and continuous improvement.
Qualifications
- 12+ years of experience in operations, PMO leadership, or program management in a digital marketing, advertising, or creative agency environment.
- Proven track record of leading large-scale, cross-functional initiatives.
- Strong understanding of project management methodologies (Agile, Waterfall, hybrid approaches).
- Exceptional leadership and people management skills with the ability to inspire and motivate.
- Expertise in process design, change management, and operational scaling.
- Excellent analytical, problem-solving, and decision-making skills.
- Strong financial acumen, including budget management and cost optimization.
- Outstanding communication skills, both written and verbal.
- Proven ability to operate at the executive level, influencing decisions and aligning diverse stakeholders toward common goals.
Preferred
- Experience in managing operations for a multi-location or global team.
- Familiarity with marketing technology platforms and tools.
- PMP, PgMP, or other relevant certifications.
What We Offer
- Competitive compensation package with performance incentives.
- Comprehensive benefits including health, dental, and vision insurance.
- A collaborative, growth-oriented culture where innovation is valued.
- Opportunities for professional development and career growth.